I write thought leadership content that makes complex ideas accessible and drives real engagement.
Featured Writing
Trade Tariffs and Competitiveness: An Interview with Trevor Tombe
CPA Ontario | February 2025
Co-written feature profile breaking down economist Trevor Tombe's analysis of Canada's trade vulnerabilities and policy recommendations for economic resilience amid U.S. tariffs. Supported expert interview, collaborated on drafting and editing, and managed email distribution. Performed 8x above established engagement benchmarks.
Believe the Hype: Real-World Data on Generative AI Adoption and Perception
Alteryx | May 2024
Original research and analysis examining enterprise generative AI adoption and the perception gap between business leaders and the general public. Based on a global study of 5,000+ respondents across 11 countries. Cited by Gartner and The Wall Street Journal.
The Data Stack in the Age of Generative AI
Alteryx | March 2024
Original research and analysis examining how enterprise data infrastructure is evolving to meet the demands of generative AI, based on a global study of 3,100 IT leaders. Explores data maturity, stack composition, team structure, and organizational readiness for AI adoption.
The Future of AI and Humans in the Enterprise
Alteryx | December 2023
Analysis examining how organizations see workforce evolution over the next three years amid AI transformation. Explored human-machine collaboration, emerging roles, skills changes, and data team structure. Featured in broader thought leadership campaign, annual Alteryx user conference and executive speaking engagements.
Other Writing
CPA Ontario
CPA Ontario's 2026 Ontario Pre-Budget Submission (February 2026)
New Transfer Pricing Rules in Budget 2025: What CPAs Need to Know (December 2025)
2025 Ontario Fall Economic Statement: Highlights and Takeaways (November 2025)
2025 Federal Budget: Highlights and Takeaways (November 2025)
Light, Tight, Right: Canada’s New AI Minister Aims for Balance (October 2025)
John Ruffolo’s Vision for Canadian Tax Reform (June 2025)
The AI Regulation Tug of War: Canada Struggles to Find Balance (March 2025)
Alteryx
Humans Matter: Skills and Traits That AI Won't Provide (July 2024)
[E-Book] Creating Competitive Differentiation with GenAI and Analytics (May 2024)
Overcoming the Generative AI Catch-22 (March 2024)
The Evolving Tech Job Market: Are We Shifting from Shortage to Surplus? (February 2024)
What Boardroom Leaders Think About Generative AI (October 2023)
AI: To Generate or not to Generate? Research Reveals the Divide (August 2023)
The Technology Fueling a Decision Division in Finance Departments (July 2023)
New Research Reveals a Decision-Making Disconnect (May 2023)
DataRobot
Innovation Keynote, AI Experience Conference (June 2022)
Finding the Signal in the Noise: Talking Racing Strategy with McLaren Racing’s Randy Singh (April 2022)
Changing the DNA of How We Serve Customers (April 2022)
Why “Know Thy Data” Is a Rallying Cry in Retail (March 2022)
Rackspace Technology
(Podcast Guest) What’s the Beef with Tech Buzzwords? (March 2021)
Leading Through a Pandemic (June 2020)
Why Legacy Applications are Holding You Back (February 2020)